Kim Kardashian gives away Kanye West Yeezy Quantum sneaker in Chicago

Keeping Up with the Kardashians star Kim Kardashian used the power of her 253.8M social media following to help hype her third husband Kanye West's Yeezy sneaker giveaway in his native Chicago on Friday.

The 39-year-old SKIMS CEO retweeted several posts about the 42-year-old rapper-designer's giveaway, and then shared Complex's footage from the actual event.

Kanye hired a fleet of drivers in Secret Sherps to hand out the Adidas-brand basketball shoes, which have not yet been released nationwide.